april 2013
newsletter
| autowriters spotlight | ||||
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Not everyone has a treasure trove to fall back on when caught in a sudden corporate bloodletting. Luckily for him and for fans of Formula One and historic racing and fine art aficionados, Dick Kelley did. A thousand or more unpublished photos from 12 years covering Formula 1 were waiting for a curator and presentation to the public. None have been published before, even though he has provided photos for more than 600 Car and Driver feature stories and for multiple international auto publication and helped found two car magazines. The ones he chose to post on his website are works of art. And there is little doubt those that follow will be any less so. He has an "eye" that was quickly detected by a journalism professor at Indiana University who was in the habit of giving students entering his non-verbal communications class a roll of film and telling them "go take pictures." After Kelley turned in his assignment the professor hunted him down and insisted that Kelley buy a camera and take a job as staff photographer for the student newspaper. He did and like the professor, became a devotee of the early "masters" of still photos. Kelley recalls "their point of view became my mantra: make photographs that tell a story; remove yourself; disappear; leave out the vanity; and, make emotional and elegantly composed images that point to a truth about your subject." He did that in compiling his Formula 1 documentary from 1972 to 1984. It was a period when it was easier to get close to his subjects, "be there without being there," and capture their emotions and reactions: Niki Lauda communing with his "race Gods," Francois Cevert patiently letting his mentors discuss a suspension adjustment but eager to get back to the track where minutes later he was in a crash and died. Jackie Stewart "zoned in" on capturing the pole at Watkins Glen in 1972. There are racing shots and podium shots but the emphasis is always on the emotion in the moment. They are accompanied by generous captions that will rekindle memories or introduce fans to an unrivaled period of Formula 1 racing and racers.
Kelley stepped away from Formula 1 in 1984, unable, he thought, to get the kind of "honest" shots he had been taking. That led to more work as a media and marketing content producer (writing and photography) at one time or another for most of the carmakers operating in the U.S. Later, he served as Mitsubishi's Senior Manager of Media Relations and then, manager of the company’s North American Motorsports. This was followed by eight years as Toyota's Southeast Regional PR Representative until the unexpected purge that left him on the beach and prompted the publishing of his Formula 1 photos that, he says, "gave him back his soul." And, hopefully, another run of outstanding photos. |
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| new roads | ||||
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Ronen Doron launched AutobyLines.com in April. It is a free service to qualified journalists that provides Automotive PR people with an answer to the age-old question, "What have you done for me lately?" A short video and 5 crisp reasons for participating are presented at the Autobylines.com home page. You can ask questions of Doron at rdoron@gmail.com. . . . Graeme Russell, Head of Public Relations and Communications, Bentley Motors, Inc., invites accredited media to visit the company’s new media site for releases and high-resolution photos. www.bentleymedia.com Wooden Horse reports that the digital newsstand, Magzter, has added Hearst as a publishing partner to bring the number of titles available through Magzter to around 1,500. . . Could there be a closer marriage than Fast Company’s ceding a portion of its website to advertising agency Ogilvy & Mather and its clients? The cyber grant is titled, Content & Pervasive Creativity and will deal with content marketing. Wooden Horse suggests it could be an opening for freelancers. Other work possibilities reported by the newsletter are new e pubs: Travel + Escape, a Canadian digital specialty channel and website, Elite Family Travel and Dirt Wheels for ATV and UTV enthusiasts. |
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| road signs | ||||
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"Newspaper reporters have the unfortunate claim to having the worst job of 2013, according to an American survey." So states Britain's Immediate Digest, referencing a job-rated report by CareerCast. Reasons given for the profession finishing at the bottom were: low pay, high stress and budget cutbacks and the likelihood of those factors getting worse. This, despite there being more newspaper users (print and/or digital) worldwide than there are internet users. The chief reason for this, according to the World Association of Newspapers and News Publishers (WAN-IFRA) in its annual update of World Press Trends, publishers "have not found ways to match growth with revenues from digital platforms." "Freelance writers, Canadian publisher TC Media, aka Transcontinental (ELLE CANADA*, CANADIAN LIVING*, CANADIAN GARDENING*), wants to steal your rights." This bold assertion ran in Wooden Horse News and following up revealed the publisher's proposed contract with freelance writers sought "moral rights" to refocus, repurpose and otherwise do what it wants with a freelancer's work. . . . . This attitude will hasten the trend to self-publishing that Leslie Kaufman limned recently in the New York Times. While it does not provide the advance that comes with a publisher taking over the printing, promotion and distribution of a writer's work, DIY publishing provides more control of the work and its marketing and 70 percent of the sales revenue. She also wrote of another new opportunity for writers at Amazon.com: Kindle Singles. It offers "a showcase of carefully selected original works of 5,000 to 30,000 words that come from an array of outside publishers as well as from in-house. Editor David Blum also selects from stacks of unsolicited manuscripts or comes up with his own ideas for books Amazon publishes. Bob Garfield, former Advertising Age critic and essayist and now editor-at-large for Media Post, did not say if the tome he launched at the recent SXSW Festival in Austin, Texas was self-published by co-author Doug Levy and himself. But he did say it "outlines sweeping changes in commerce that will yield a more open, more humane, more purposeful business world and society at large." (Adam Smith had similar hopes for his Gospel). The gist of the work titled, "Can't Buy Me Like" is, "Four forces are converged to render obsolete the opaque, high-handed practices of commerce we've grown grudgingly accustomed to. All four enabled by the Internet. The first is the disintegration of mass media. The second is forced transparency, the third is social media and fourth is the writers' belief, that "the public trust in institutions is now informed more by perceived strong values and good conduct than even the intrinsic quality of the goods and services themselves." |
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| awards and events | ||||
Lawrence Ulrich won The International Motor Press Association's 2013 Ken Purdy Award for excellence in automotive journalism for "Wins & Losses," his heartfelt sojourn through automotive heartland published in the November 2012 issue of Automobile Magazine. "The road trip is an all-too-familiar journey for automotive writers that frequently dead-ends in truisms and cliche," said Alex Taylor, senior editor at large for Fortune and a Purdy Award judge. "But Lawrence Ulrich weaves nostalgia for the past with a realistic understanding of the economics of the present into a rich account of a city and an industry."
Jim Donnelly's profile of famed road racer, broadcaster and architect/artist, Sam Posey won first place in the Personality Profile category of the Eastern Motorsport Press Association/Pocono Raceway Writer's Contest. The award was presented at EMPA's annual convention in King of Prussia, Penn. A senior editor at Hemmings Motor News, Donnelly's piece, titled "Renaissance Man" was published in Hemmings Sports & Exotic Car. . . . Automotive News' Spring Marketing Seminar May 14 in Los Angeles will feature top marketing executives from Ford, Chrysler, Toyota and Hyundai. The event attracts more than 1,000 members of the West Coast marketing community. Phone: (313) 446-0420 or E-mail: marketing@autonews.com Early registration rates for the annual Center for Automotive Research (CAR) Management Briefings extend through June 15. The four-day event runs from August 5 to 8 in Traverse City, Mich. and offers seminars with top auto industry executives as speakers and panelists. For more speaker updates and other seminars information, visit the www.CARGROUP.ORG website. |
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| lane changes | ||||
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Neal White has changed his email to
neal.white@waxahachietx.com. |
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| talk back | ||||
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Re: Autowriters Spotlight: Robert E. Calem Robert E. Calem’s Spotlight piece in March brought him a number of congratulatory notes which are available on Autowriters.com website, alongside the piece he wrote. Satch Carlson was the first to note a spelling error: capitol instead of capital in our intro to Calem’s essay. He also decried the possible absurdity if we all adopted Calem’s desire to capitalize words as we saw fit.
And, our change of autos coverage to auto
coverage when talking about covering more than one brand of
automobile ### Lane Changes Thanks for another interesting newsletter! One correction: AdAge's new reporter is actually Michael McCarthy mmccarthy@adage.com. Best wishes,
Jeannine Fallon ### |
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| talk to us | ||||
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We're always looking for better ways to put out a newsletter people want to read and advertisers want to use - - so talk to us! What do you like or dislike about this newsletter? What topics or information would you like to see covered? Have a question you'd like posed to the autowriters.com readership? How can we make this newsletter more useful to you? Talk to us! Send your rants, raves, questions and suggestions to: talktous@autowriters.com Please note: all correspondence sent to autowriters.com may be used for publication at the Editors' discretion unless you state otherwise. |
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Glenn F. Campbell
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Calvin Beauregard - Colorful, former Ford PR and
Chrysler representative following a stroke. He served in the U.S. Army Air
Corps during World War II. Retiring to Montana he continued to
pursue his love of horses, antique cars, and friends.
. . .
Joe McDonald has departed WealthTV and
has not been replaced. . . . Faye Parenteau
has replaced Ellen McNamara at The Day in New London, CT She can be
reached at
860.701.4375 or emailed: 
Ellen Vanwageningen. Her phone is 519-255-5711, Email:
do?) . . . .
Dewayne Allen has succeeded Steve Gehrlein as host of
KTSA Radio's The Automotive Show in San Antonio. His email
is: 
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| motoring press organizations |
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The 18 regional automotive press associations provide information and background not easily found elsewhere. If they are too distant for you to attend their meetings, belonging usually gives you access to transcripts or reports of these events and other benefits. |
AARWBA
Norma "Dusty" Brandel |
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APA
Mark Phelan, President |
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ARPA
Stan Clinton, President |
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EMPA
Eastern Motorsports Press Association 
Ron Hedger, President |
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GAAMA
Greater Atlanta Automotive Media Association 
Davis Adams, President |
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IMPA 
Dave Kiley, President |
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MAMA
Midwest Automotive Media Association
Kirk Bell, President |
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MPG 
Aaron Gold, President |
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NEMPA 
Keith Griffin, President |
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NWAPA 
Nik Miles, President |
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PAPA 
Cathy Droz, President |
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RMAP 
Nathan Adlen, President |
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SAMA 
Jaimie Flores, President |
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SEAMO 
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TAWA 
Michael Marrs |
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TWNA 
Tom Kelley, Executive Director |
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WAJ 
David Ray |
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WAPA 
Melanie Batenchuk, President www.washautopress.org |
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